SMILE!! You did well at the box office this weekend

The marketing for the movie was brilliant, with smiling people gracing baseball games and public locations for the past two weeks. Nice move!

But what few are talking about with this is the ‘smile’ concept. It is based on a short horror film.. but it also seems to borrow a lot of the concept of IT FOLLOWS. In that movie, what followed was a sexually transmitted disease and bad reputation. In this film, it is mental illness. We cloud it and hide it with a smile.

I am not sure if the film makers went for a deeper meaning than what we got, but it sure felt like something much more meaningful was hiding under the surface.

Ethan Hawke freak out

Universal Pictures unveiled a packed trailer for its upcoming Blumhouse horror thriller “The Black Phone” this past week, during a presentation to the annual convention of movie theater owners in Las Vegas. Reuniting Ethan Hawke with his “Sinister” writer-director Scott Derrickson, the project is adapted from a short story by Joe Hill. Hawke delivers a bone-chilling performance … Read moreEthan Hawke freak out