This is probably a brilliant move. Imagine the Spirit Halloween store closes down and immediately the spirit changes to Christmas.. a store opens up with ugly sweaters. A Santa Claus .. and maybe some Nightmare before Christmas socks and door nats?
It’s apparently going to happen. A few tests pop-up stores are coming.
And they are going to work!!
Honestly, we’re hopeful of some form of a mixture of the scary and supernatural along with the bright and cuddly imagery of Christmas.
At this point, the spirit store may as well just keep ongoing with spirit, New Year’s and Easter, and then while we’re at it. Spirit, fourth of july?Let’s make this a year round thing
There’s plenty of retail space to house it and most likely at least with Christmas. A number of customers that can make it work.