We now spend more than eight hours a day consuming media
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On average, people spend more than 490 minutes of their day with some sort of media, according to a new report by ZenithOptimedia. Television remains dominant, accounting for three hours of daily consumption—an hour more than the internet, in second place.
But do we know anything more than we did before those eight hours?
Have we learned anything?
Have we consumed anything and devoured it, or just consumed and treated it as excrement?
By 2017, half of our waking lives will consist of some sort of media.
Meanwhile we will forget everything and get closer to a grave sacrificing sanity..
And that is media.
That is reality.
That is now.